Color isn't just decoration—it’s a strategic tool that shapes how people feel, think, and act. Learn how major brands like Coca-Cola, Tiffany & Co., and Apple use color to build identity and drive action—and how you can do the same.
Read MoreA look at how political campaigns are missing the mark on social media—and what a more thoughtful, strategic approach could look like. It’s not about being everywhere. It’s about showing up with intention, clarity, and leadership.
Read MoreAfter losing my job at the top of the year, I had a choice: play it safe or bet on myself. I chose the latter—and in the process, I rebuilt everything. This essay is about the work that happened behind the scenes: the self-study, the quiet doubt, the questions that brought me home to the truth I’d been circling for years. Leanne Gelish Studio isn’t a pivot. It’s the creative studio I was always meant to build.
Read MoreWhat Mrs. Doubtfire Taught Me About Marketing
Underneath the prosthetics and pie-in-the-face humor is a masterclass in branding. In this essay, I unpack five unexpected marketing lessons from my all-time favorite movie—proof that even a muddled accent can lead to a memorable brand.